Be aware of Panda’s mighty
Many Internet researchers say that less than ten percent of Internet searchers go beyond the first page of search results. For some …
Yelp Sting Aimed at Fake Reviewers
The integrity of Yelp is about the only commodity the site has to attract repeat visits. The authenticity of the reviews posted there is important to consumers looking for new destinations for products and services. With a recent surge of fake and ineligible reviews hitting the site, CEO Jeremy Stoppleman has decided to speak authoritatively on steps Yelp has taken to stop these reviews from becoming commonplace. Yelp has begun issuing citations in the form of modal popups. These messages warn potential customers that the business they are viewing was caught faking reviews.